play!learn!grow!
An animated series, 3D game, collectible toys, and a wearable AI-pin for children aged 2-10.
An animated series, 3D game, collectible toys, and a wearable AI-pin for children aged 2-10.
AI-assisted 3D animated series
Characters ask children questions and wait for an answer: counting aloud, naming colors, repeating words. Each episode raises the difficulty. AI helps assemble scripts and voice work, so new episodes can ship quickly and match the child's level.
Educational mobile 3D game
Math, literacy, science, and English follow Kazakhstan's curriculum. Teachers review each question, and difficulty grows by grade.
The AI companion remembers mistakes and brings back difficult topics until the child understands them. The more a child plays, the better the tasks fit.
Screen-time timer and progress reports: what was completed, where the child got stuck, and what to repeat. Subject progress without guesswork.




















skin collection
Dozens of skins across three heroes: space, steppe, festive, and characterful. Switch looks anytime and grow your own collection.
Phygital - from figurine to AI-pin
Each figurine has a unique QR code: scan it, and the character links to the account. The next step is OIYNUP AI-pin, a wearable companion for the child and a family connection tool.
QR ecosystem
Every figurine becomes a unique in-game character. No two are the same. Children can collect another hero or create their own and order it for printing.

AI-pin
After the series premiere and the game launch, the child carries the hero around as a wearable module: clipped to clothing, on a lanyard, as a watch, or built into a toy. The same partner who guides them in the game talks back live and stays connected to the parents.
Multilingual voice
The companion answers in Kazakh, Russian, and English — the languages the child learns in the game. The set of supported languages grows with every new country.
Progress from the game
The companion remembers what the child is working through in the game and brings difficult topics back between lessons, without a screen.
Family connection
Voice messages from parents reach the child's device without a separate smartphone.
School-quiet mode
Parents set the schedule: the device goes silent during class hours and answers again after the bell.
Culture
Steppe landscapes, ornaments, and the mythology of Turkic peoples are built into the game world. A child meets culture while solving tasks and takes home images, not dry facts.
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